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INDUSTRY NEWS: Silverfish Go Live with 100% and announce stock availability

INDUSTRY NEWS: Silverfish Go Live with 100% and announce stock availability

by adminSeptember 6, 2018

On Monday Silverfish UK became the official distributor for 100% Moto and MTB ranges across the UK and Éire. Silverfish will handle all Moto and MTB sales, dealer support and warranty for the territory on behalf of 100%.

Silverfish are excited to get moving with this dynamic brand and will be receiving deliveries of 100% product in stages over the coming few months: Gloves will be in stock with us by mid-September and Goggles ready to ship to retailers before the end of October. All-new 2019 ranges for MTB Softgoods, and Casual ranges will follow shortly thereafter. MTB Helmet ranges are due with us early in 2019.

Glove and Goggle ranges are now live and available to pre-order on the Silverfish UK website. To keep abreast of news on new ranges and availability follow us on social media on Facebook at Silverfishuk or via Instagram at Ride100percentuk.

Dealers can find out more by contacting our Marketing Agent, Mark Long on 07568 315364 or by email at

New retailers from Moto and MTB sectors who are interested in working with 100% are invited to register by completing a trade application form or to find out more contact us on 01752 843882 or by email at

About 100%
The 100% brand has become the badge of honour of a new generation of athletes who ask themselves “How much effort do you give?®”. Based in San Diego, California, 100% produces a collection of premium performance eyewear, protection and sportswear designed specifically for today’s demanding racers. 100%. The Spirit of Racing®.